Once a website has been built, many of us think that we can simply sit back and relax and let it continue to run without any interference. Well, you’d be wrong, and the phrase, “if you fail to plan, you plan to fail,” would ring true. And when it...
There are two words that every digital marketer dreads hearing: Google updates. After all, in one year, Google can release up to 3, 200 updates. This is a huge number to try to keep up with, even for the most established digital marketing agency. And even if you...
What Is Behavioural Marketing And Why Do You Need It? Marketing can be understood, in simple terms, as delivering solutions to those who might need them. A digital marketing strategy was previously based on metrics such as how many pages consumers visited on a...
There might come a time in your brand or business’s life that you need to change your domain name. This could be due to a rebranding or because a better domain name has become available. You might be changing your digital marketing strategy and need a better...
In order to design and develop a website, you need to own a domain name and have website hosting. But, to a beginner or to someone who has never owned a website before, these can be confusing terms. Many people confuse website hosting and domain names with one...
