Apr 29, 2020 | Informative
With new technologies emerging every day, digital marketing teams are often left scrambling to find the best channel to reach their audiences. Choosing the right one for your business is important, as it will help you to make a more meaningful connection with your...
Apr 28, 2020 | Digital Marketing
If there is one tip you must remember in digital marketing, it is that you need to be where your customers are. However, in a world that is increasingly digital and dynamic, this can be a difficult feat to achieve. There is such a large variety of platforms that...
Apr 27, 2020 | Content Marketing
Many of us enjoy the simple act of chatting to one another, whether it is on a phone call or using a messaging application. This flows into how we prefer to interact with brands, and the language we prefer to use with these brands tends to be more conversational,...
Apr 24, 2020 | Social Media
Facebook Messenger is fast becoming a popular marketing tactic. Why? Well, it has an almost 80 percent open rate, and a 60 percent clickthrough rate, which are significant numbers in the eyes of the marketing world. But, for those who are not completely sure how to...