Having your marketing and sales efforts incorporated in your business correspondence is probably the best thing you could do for your company. Email remains the number one vehicle for business communication. So it should come as no surprise that email signatures/banners are a great way to market your business. They can leave a positive impression, express professionalism and build brand awareness.
Simply put, an email signature is like a digital business card.
This makes your company easily accessible whenever people might need it.
Brand alignment and consistency
Operating a business in the digital age means you have various platforms you can use to get
your brand out there. Chances are all these platforms have different pieces of content. As a
result, it can be hard to manage cohesiveness across the board. A well-designed email
banner that fits your corporate identity means you can bring your brand down to earth and
focus on what it is really about.
Your contact details (and company) are easily accessible
Having all your contact details such as your name, telephone number, email address,
website address, and even your position in the company, can build trust between you and
the recipient. It assures the recipient that you are real, open to communication, and gives
them an idea of how you can assist them.
It is a great promotion tool for events and promos
Email signatures are a powerful tool you can use to promote any upcoming events or
specials you might be running. It is great exposure as it allows you to reach your mailing list,
existing clients, and prospects with little effort.
It is an awesome social networking tool
An email banner can reap the same rewards as conventional social media marketing.
Including things like your website and social media links on your signature will most likely
increase the amount of clicks you get to your website- which is great for SEO.
Creating and implementing an email signature doesn’t have to be a stressful or time-consuming
process. With a company like NetMechanic it never is. We can create an email signature that is
pleasing to the eye, practical, informative and one that easily captures the personality of your
Contact NetMechanic for assistance in starting your own E-mail signatures tailored to your business!