Many digital marketing experts agree that backlinking can have a significantly positive impact on the rankings of a website. It is a culmination of skills that, when put together, help to improve the visibility of your website and send signals to search engines that...
When thinking about a digital marketing strategy, many people consider Google Ads and SEO (search engine optimisation) to be separate elements. And, while this is true, it is more useful to think of SEO and Google Ads as two sides of the same coin – this coin being...
Google ads play a major role in trying to increase your business’ online footprint. In fact, advertising on Google can do wonders for your business. When a consumer searches for a term or phrase, Google will show the consumer the relevant ads based on the keywords...
With just a few weeks to go, the end of 2018 is around the corner. Everybody is tired and just looking forward to a much rewarded break over the holiday season. Before you take your business hat off you may want to start planning just how you are going to kick off...
The trusted Yellow Pages – Not too long ago this was the main source of finding any business. Everything can now be found on Google locally and globally. Local SEO matters and we are going to tell you why. Gone are the days of searching alphabetically through...
What is AdWords? Ever heard of Google AdWords but not sure what it is? Or have you never heard of Google AdWords? If this applies to you then this is a perfect opportunity to find out. Google AdWords is a means of advertising online. Have you ever just scrolled past...
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