Being in a lockdown situation might not sound ideal, and it is not, but it should not deter you from continuing to improve your business and grow your online business. Search engine optimisation (SEO) efforts should continue, especially for small to medium-sized...
If you have been working with a digital marketing agency, you have likely heard about search engine optimisation (or SEO for those who love acronyms). There are two types of search engine optimisation that you need to know about in order to make your strategy a...
Google’s new mobile-first indexing protocol means that this power-house search engine will now create and rank its search listings based on the mobile version of the content on a website. This switch has been made due to the prevalence of searches coming from mobile...
You might have heard of citations in the academic form, but citations for search engine optimisation (SEO) are a little different. Using citations as part of your local SEO strategy can help to improve your digital marketing strategy can help to improve your online...
It has been almost ten years now since Google launched its campaign to improve the quality of search. Since then, this search engine giant has tweaked and refined its algorithms almost 500 to 600 times per year in order to provide its users with the most relevant...
All modern businesses need to have a website in today’s modern era. Without a website, you will not be easily found by consumers and will be missing out on a wide audience. However, having a website is simply not enough, you need to optimise it so that it appears in...
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