With the Covid-19 pandemic and subsequent lockdowns taking place across the globe, people are adapting to their new stay-at-home lifestyles. This is reflected in the search terms that are becoming more popular and the products that are receiving more attention online...
Do you ever hear digital marketing jargon thrown around and wonder what it means for you? There might be some which make you scratch your head, such as SEO or link building, but with some simple explanations, these terms can be understood. Link building is an...
With recent global events unfolding rapidly and changes in the economy happening almost every day, you might find that your digital marketing strategy needs to do a swift about turn in order to protect and maintain your business. But, for those who are new to the...
Many brands and businesses do not think that they need SEO (search engine optimisation) as part of their marketing strategy. This is especially true in industries such as plumbing, garden landscaping, and even compost manufacturers. The fact of the matter is, however,...
For those who do not have experience in the world of digital marketing, SEO (search engine optimisation) can feel like a veritable minefield of possible mistakes. There are seemingly endless Google algorithm updates to take note of and try to meet, and there are...
If you sell goods or services online, you likely have an e-commerce website. This website is the home of your products and services, but it is also the online “face” of your business and so you should optimise it so it can provide the best experience possible....
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