Overcoming Social Media Marketing Challenges: Top Tips

Overcoming Social Media Marketing Challenges: Top Tips

Social media has become a staple over the past decade, with almost every person in the world today using at least one platform in their daily lives. These social media platforms have changed the way that people communicate with each other and with brands. Social media...
Using Instagram To Engage Audiences Amid Covid-19

Using Instagram To Engage Audiences Amid Covid-19

In the wake of the Covid-19 pandemic, people, communities, and brands are having to find new ways to communicate with one another. For every brand, the health and wellness of their employees and consumers has now taken on a sharper focus, but this does not mean that...
How To Use Facebook Messenger For Marketing

How To Use Facebook Messenger For Marketing

Facebook Messenger is fast becoming a popular marketing tactic. Why? Well, it has an almost 80 percent open rate, and a 60 percent clickthrough rate, which are significant numbers in the eyes of the marketing world. But, for those who are not completely sure how to...
The Do’s and Don’ts Of Social Media During Covid-19

The Do’s and Don’ts Of Social Media During Covid-19

Using social media to market your business is nothing new, but during this difficult time, there are some faux pas and issues that you should avoid speaking about or sharing on social media. As people around the world are adapting to the new norm of a Covid-19 crisis,...
How To Use Social Media For Keyword Research

How To Use Social Media For Keyword Research

For many of us who are new to search engine optimisation and social media marketing, the lines between the two can often blur. And you are probably wondering if social media marketing can even provide much help to your SEO, because in the past, there have been stark...
Using Social Media To Engage Audiences During Lockdown

Using Social Media To Engage Audiences During Lockdown

The current lockdown situation means that we will be dealing with social limitations, for a certain period at least. People will need to find new ways to stay connected, and social media is one of the easiest methods to do so. This is especially true for brands and...