Digital Marketing Articles | Web Industry Articles
Get your dose of Digital Marketing Articles & Web Industry News
How SEO Can Benefit Your Business During Lockdown
Being in a lockdown situation might not sound ideal, and it is not, but it should not deter you from continuing to improve your business and grow your online business. Search engine optimisation (SEO) efforts should continue, especially for small to medium-sized...
What Are The Problems With Traditional Website Design?
As a rule, marketing and website design trends are constantly changing. One week the newest thing might be to have an animated logo, the next might be to create video content ot Instagram. However, there is one constant in this world of change, and that is that...
How To Perfect Your Social Media Visual Strategy
With almost 90 percent of the information transmitted to the brain being visual, it is no surprise that people respond better to good design and memorable images. This means that perfecting a visual strategy for social media is essential, especially if you want to...
Content Marketing Tips For Share-Worthy Blog Posts
Having a blog for your business is one of the best ways to promote your brand, products, and services. But, other than sharing your blogs on your own social media platforms and website, you want it to be compelling enough that others will share them, too. The more...
Update COVID-19: Working From Home…But Still Working
In light of the recent outbreak of Covid-19 in South Africa, NetMechanic has decided to implement remote working, which means that our staff will be working remotely from the comfort and safety of their homes. While we will not physically be in the office, you can...
Why Your Packaging Needs To Be Social Media Ready
With the world already glued to their mobile phone screens already, social media has become one of the leading methods of modern communication. Think about the last message you sent to someone, it was likely using a platform such as WhatsApp, Facebook, or Instagram....
Email Newsletter Tips For Guaranteed Leads
From the early days of bulk printed updates to the more modern email model, the newsletter has long since been a lead generating tactic for marketers. Email newsletters are used to drive consumers to the sales funnel and eventually lead to conversions, but they should...
What Is Negative SEO And How To Prevent It
If you have been working with a digital marketing agency, you have likely heard about search engine optimisation (or SEO for those who love acronyms). There are two types of search engine optimisation that you need to know about in order to make your strategy a...
What Is A Squeeze Page And How To Use It
We all remember (well, those of us old enough to have watched it) the movie You’ve Got Mail, the romantic comedy that showed the positive side of very early internet dating. And it is that phrase, “You’ve Got Mail” that digital marketers hope appears in their...
Everything You Need To Know About Mobile-First Indexing
Google’s new mobile-first indexing protocol means that this power-house search engine will now create and rank its search listings based on the mobile version of the content on a website. This switch has been made due to the prevalence of searches coming from mobile...