Over the coming weeks we will be shedding some light on a number of terms you might encounter when dealing with Social Media Marketing and Planning.

This week we will cover the letter A.

Aggregation is the process by which information and content is collected from multiple sources by an aggregator. All of this information is then filtered down and edited to produce one stream of content that can easily be used to redistribute or database.

An example of the type of content that can be collected can relate to a company and/or brand wanting to find out more about what is being said them online, in this way keeping track of their online stream.

Watch this space for more explanations of social media terms in the coming weeks.

NetMechanic can help with all of your Social Media needs, feel free to contact us and find out more.