Google Ads

Find The Customers Who Are Looking For You

We believe that online marketing doesn’t have to be complicated, time-consuming or expensive.

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Three out of five people use search engines as their number-one shopping resource.  

We are a Google Ads and PPC (Pay Per Click) search engine marketing company that aims to buck trends and break the mould with our strategies. Our team specialises in tactical Google Ads PPC (Pay Per Click) campaigns. Your campaign is customised to reach your target audience and you will only pay if a potential customer clicks on the PPC advertisement through to your website – simple and affordable! 

Almost 94% of consumers perform online research before making a purchase – that’s a massive audience! 

Why use Google Ads?

  • Increase brand awareness and engagement
  • Reach a larger audience
  • Use remarketing tactics
  • Increase ad visibility to a targeted audience
  • Stand out above your competition

Leveraging online marketing can help you to connect with your audience and improve your online presence. PPC and Google Ads can help you to harness this power and reach the right audience who will build a relationship with your brand. 

Our Approach To Get You Results

 Setting Objectives & Doing Research

We start by setting clear objectives for your campaign, including identifying keywords that are relevant to your brand, offering, and industry.  

After this, our team will create ad copy that is unique and that highlights your brand. We use captivating calls to action to encourage users to click through to your website, visit your landing page, or even call you directly.

Optimising Landing Pages

The next step is optimising your landing pages. What this means is that our online marketing team will make sure that they offer accurate and relevant information. 

Now, this might sound a bit technical, but we promise it is well worth it! To create optimised landing pages, our copywriter and graphic design team will join forces (like the superheroes they are) to write copy and design images that align with the message of the advert.

Setting Up Conversion Tracking

With your campaign goals set and landing pages created, we move on to set up conversion tracking. To measure the success of a PPC campaign, these goals need to be measured.  

Working together with the client, the NetMechanic team will implement conversion tracking through the website or on specific landing pages to measure its effectiveness. This allows us to see when someone takes the desired action on a site in order to make improvements to the campaigns.

Split Testing

We’ve said it before, ad we’ll say it again: we are perfectionists. The NetMechanic team believes that even accounts that are performing at their peak can be improved on. This is where split testing comes in. 

We will test different ads in an ad group, as well as landing pages to identify where you are getting the best results. This allows us to make changes to the campaigns based on these results. With split testing, we can fine-tune your campaigns to bring in actionable results.